40 episodes
Small Business Big Deal Podcast Tracy Jepson
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- Business
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4.8 • 18 Ratings
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The Small Business, Big Deal Podcast is where entrepreneurs deconstruct their businesses, and piece by piece, tell the story of how they were made.
The goal of the podcast is to help young entrepreneurs turn their dreams into businesses and to meet the brightest entrepreneurs of present and future.
Thanks for listening to the Small Business, Big Deal Podcast. One business owner. One story. Week by week.
The host of Small Business, Big Deal is Tracy Jepson, a Small Business Strategist, Certified Mastery Profit First Professional, and CEO of Jepson Solutions, LLC.
With 16 years of experience in small business administration, Tracy understands the unique needs that companies face, especially in those critical first five years. As a small business strategist, Tracy helps her clients understand their numbers and how they impact the overall health of their business. She develops a strategic plan based on industry best practices to support her client’s growth goals and then meets with them on a monthly basis to ensure they achieve those goals and ultimately get out of debt.
Tracy has expanded her business by sharing her expertise to everyday entrepreneurs and start-up business owners via her signature Path to Profit System. This multidimensional approach in her online academy helps entrepreneurs create a profit-focused foundation for their business so they can effectively manage their cash flow, get out of debt, and create a sustainable business.
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Ep 39: Design Agency Owner Helps Businesses Create Stunning Branding
On today’s podcast, we’re talking with Katie Dooley, owner of Paper Lime Creative, a branding and design agency in Edmonton, AB. Her company creates stunning visual branding that shows off businesses’ unique personalities. Their print design services make getting a brand out into the world effortless and enjoyable.
Read more: https://tracyjepsonpodcast.com/media/ep-39-design-agency-owner-helps-businesses-create-stunning-branding/1490/
About our guest: https://paperlime.ca/about/
What we discuss on this episode:
0:56 – Meet Katie
1:29 – Entrepreneur dreams
3:45 – Making the transition
7:25 – Changing her life
10:00 – Growing pains
11:03 – Structuring her business
12:09 – Brand strategy
16:02 – Companies she works with
17:32 – Growth
18:47 – Continuing education
21:26 – Managing the work
26:11 – When to hire a marketing company
36:40 – Advice -
Ep 38: Online Magazine Business Booming, Even During COVID
On today’s podcast, we’re talking with Dennis Crosby, owner of Crochet Media Group, an online subscription that focuses on the arts and crafts niche, especially crocheting. Find out how his business is thriving, even during COVID.
Read more: https://tracyjepsonpodcast.com/media/ep-38-online-magazine-business-booming-even-during-covid/1484/
About our guest: https://denniscrosby.com/
What we discuss on this episode:
1:32 – Meet Dennis
12:55 – How he ended up working on a magazine
19:53 – Why he continued magazine
24:45 – Building teams
29:06 – Hiring
34:16 – Personal development
40:59 – What’s next -
Ep 37: Concierge Wealth Owner Helps Clients Achieve Financial Goals
On today’s podcast, we’re talking with J.B. Morris, founder of Concierge Wealth Management based in Boston. Find out how he helps high earners in their 30s and 40s develop financial plans.
Read more here: https://tracyjepsonpodcast.com/podcast/ep-37-concierge-wealth-owner-helps-clients-achieve-financial-goals/1475/
About our guest: https://www.conciergewm.com/team/julian-morris
What we discuss on this episode:
1:19 – Meet J.B.
2:19 – Becoming a financial advisor
3:28 – The financial industry
7:30 – Owning a business
13:20 – Work-life balance
18:04 – In person versus virtual
24:00 – Financial planning
33:38 – Mental toughness
38:58 – Advice
40:38 – Contact J.B. -
Ep 36: How a ‘True-Born Leader’ Created His Own Marketing Team
On today’s podcast, we’re talking with Todd Bertsch, owner of Evolve Marketing and a leader in the web design industry. Find out how this self-described “true-born leader” created his company.
Read more:
https://tracyjepsonpodcast.com/podcast/ep-36-how-a-true-born-leader-created-his-own-marketing-team/1468/
About our guest:
Todd is an award-winning web designer, author, educator, and lecturer, and speaks regularly throughout the region on various web-related topics. He holds a BFA from The University of Akron in graphic design. His web experience and marketing strategies are what separate him and Evolve from others in the web industry.
Helpful Resources:
https://www.evolvemarketingteam.com/
https://www.linkedin.com/in/toddmbertsch/
What we discuss on this episode:
1:29 – Meet Todd
3:29 – Why entrepreneurship
7:34 – Work-life balance
17:54 – Delegation
20:29 – First hire
25:38 – Accounting
29:08 – What he wishes he knew
33:01 – Failure
33:36 – How his business is different
39:33 – Advice for new business owners
42:05 – Contact Todd -
Ep 35: Sales Ninja Helps ‘Badass Business Women’ Know Their Worth
On today’s podcast, we’re talking with Laura Wright, a master sales coach who is helping “badass business women” make more money and know their worth.
Read more: https://tracyjepsonpodcast.com/entrepreneur/ep-35-sales-ninja-helps-badass-business-women-know-their-worth/1463/
About our guest:
Laura Wright is a Self-Published Author, Speaker, Growth Strategist, Master Sales Coach and co-founder of The Sould Sisters.
She has closed a cool $43 million and then some over the past 20 years and she’s the founder of EPIC at Sales, but, for a time Laura Wright’s life was anything but epic.
After her real estate company crashed and burned in 2008, Laura found herself over $500,0000 in debt and doubting her ability to rise up from this setback, until she remembered two of her greatest gifts: the power to see the potential in ANY situation and the ability to close just about any sale with love.
A few years later, Laura has made a name for herself in the coaching industry as the go-to “Sales Ninja” for service-based women in business, helping her clients scale to six-figures within months and cross seven-figures in record time.
Join her Facebook Group: https://www.facebook.com/groups/thesouldsisters
What we discuss on this episode:
1:05 – Meet Laura
4:19 – Don’t give discounts
5:40 – How she became a business owner
8:06 – College burnout
14:53 – Building a business plan
27:05 – Hire before you’re ready
31:42 – Getting your spouse on board
35:48 – New businesses and knowing your worth
43:26 – Bringing on a partner
50:36 – The Sold Sisters -
Ep 34: Accounting Firm Owner Helps Businesses Navigate Tricky Tax System
On today’s podcast, we’re talking with John Briggs, founder and CEO of Incite Tax. John graduated from Brigham Young University with a Master of Accountancy in Tax. He worked on corporate taxes and trusts in Orange County, Calif., with Deloitte & Touche, one of the four largest national accounting firms.
Read more and get additional resources here: https://tracyjepsonpodcast.com/podcast/ep-34-accounting-firm-owner-helps-businesses-navigate-tricky-tax-system/1456/
About our guest: https://incitetax.com/about-the-team/
What we discuss on this episode:
1:09 – Businesses
4:15 – Anti-tax
6:40 – Scary IRS letters
11:40 – Entrepreneurship
16:47 – Work-life balance
23:07 – Personal development
28:20 – Making an impact
33:32 – Company culture
38:42 – Employees
39:37 – Dream gifts
40:26 – New entrepreneurs
44:26 – Contact John
Customer Reviews
Get takeaways in every episode
Every episode provides insights on how to overcome challenges of being an entrepreneur from people who have been in the trenches.
Tracy does a great job of asking all the right questions to help her listeners gain knowledge that will help them in their entrepreneurial journey.
What a great resource for entrepreneurs!
Tracy is passionate about inspiring the next generation of entrepreneurs with what is possible. She brings on guests who are sharing their school of hard knocks experiences to support their fellow entrepreneurs in having successful businesses that have real value.
What a great service to Entrepeneurs
This series has a nugget in each episode. Fellow hustlers should listen to every show!