Imperfect Marketing Kendra Corman

Welcome to Episode #198 of the Imperfect Marketing Podcast with Kendra Corman featuring special guest Brett Deister, podcaster and host of Digital Cafe.

Brett Deister is an experienced podcaster with several shows under his belt, including the popular Digital Coffee series. Known for his expertise in digital marketing and technology, Brett brings a wealth of knowledge about podcasting trends, tech gear, and content creation.
Topics Discussed:


Podcasting Trends: AI and VideoTech in PodcastingAudio Quality ImportanceAI in Content CreationCost-Effective Tools and Resources
Guest Information:
Podcast: https://digitalcafe.media/audio/10120https://www.linkedin.com/in/deisterb/

Join Kendra every Tuesday and Thursday for more insights into marketing imperfections and expert advice!


Looking to save time or get more information from AI?

If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

Amazon: https://a.co/d/bhblVcG
Free e-version: https://courses.kendracorman.com/aibook

Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Welcome to the Imperfect Marketing Podcast with your host, Kendra Corman. In today's episode, Episode 197, we dive deep into the fascinating realm of marketing and explore the intricate balance between efficiency and creativity – a challenge many marketers face in their day-to-day endeavors.
Topics covered in today's conversation include:
Understanding the productivity paradox in marketingStrategies for maintaining a balance between efficiency and creativityThe role of technology in supporting marketing tasksKendra's personal experiences and struggles with balancing productivity and creativityTips for optimizing your efficiency and creativity in marketingAnd moreJoin Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.
Resources:
Project management software: Asana.com Automation platforms: Constant Contact: kendracorman.com/cc ConvertKit:  kendracorman.com/ckZapier: zapier.comAI-powered tools: ManyChat: https://manychat.com/

Looking to save time or get more information from AI?

If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

Amazon: https://a.co/d/bhblVcG
Free e-version: https://courses.kendracorman.com/aibook

Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Imperfect Marketing with host Kendra Corman Episode 196: Revolutionizing Email Deliverability
Join Kendra as she delves into the critical topic of email deliverability with Nicolas Topper, CEO and co-founder of Inbox Booster. Inbox Booster is an innovative platform utilizing AI to ensure emails reach their intended inbox, avoiding the dreaded spam and promotions folders of major email services like Gmail, Outlook, and Yahoo. With a background that includes a Master of Science in Computer Science and four patents in computer optimization and email deliverability, Nicolas brings a wealth of knowledge to the discussion.
Topics covered in today's episode include:
The science behind email deliverability and the common misconceptions that marketers face.Strategies for improving email placement in the inbox and not in spam or promotions.The role of content, DNS configuration, and sender reputation in determining email deliverability.The impact of recent changes in email service providers' policies on marketing strategies.Practical tips for businesses to ensure their emails are welcomed by their audience's inboxes.and more. 

Tune in every Tuesday and Thursday for insightful conversations on navigating the challenges of marketing with Kendra and her guests.
Resources:
Inbox Booster: Discover how to optimize your email deliverability and ensure your messages reach your audience effectively. https://inboxbooster.com/Join us for this enlightening conversation on mastering email deliverability, an essential component of successful digital marketing strategies. Whether you're a seasoned marketer or new to the field, this episode is packed with actionable advice to improve your email campaigns.


Looking to save time or get more information from AI?

If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

Amazon: https://a.co/d/bhblVcG
Free e-version: https://courses.kendracorman.com/aibook

Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

In this episode, Kendra Corman discusses the use of AI tools in marketing to enhance productivity. She highlights the benefits of AI in content creation and idea generation, as well as the power of repurposing content with AI. Kendra also addresses the challenges and considerations of using AI, emphasizing the importance of adding a personal touch and fact-checking. She provides tips on integrating AI into marketing workflows and emphasizes the need for continuous evaluation and adjustment. By strategically leveraging AI, marketers can save time and energy while creating high-quality content.

Topics covered in today's conversation include:
Content creation and idea generation with AI tools like ChatGPT, Claude.ai, and Perplexity.aiChallenges and considerations when using AI, such as potential lack of originality, data accuracy, and the need for human inputIntegrating AI into your marketing workflow, from brainstorming to drafting and review processesTips for effective AI integration, including starting small, combining AI with human creativity, establishing review processes, and continuous evaluationAnd moreJoin Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.




Looking to save time or get more information from AI?

If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

Amazon: https://a.co/d/bhblVcG
Free e-version: https://courses.kendracorman.com/aibook

Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Imperfect Marketing with host Kendra Corman Episode 194: Mastering Brand Strategy for Business Growth

Kendra dives into the world of brand strategy with Chaya Glatt, a brand strategist, business name specialist, and copywriter renowned for her MAD brand strategy formula. Chaya, also an international speaker and the mind behind the Brand Authority training program, shares her passion for evolving high-performing businesses into iconic brands. With a no-nonsense approach to creativity, she emphasizes goal-focused, data-driven branding and marketing strategies.

Topics covered in today's conversation include:
•The essence and importance of brand strategy in achieving business goals.
•The pitfalls of "creative nonsense" and the significance of aligning marketing efforts with concrete objectives.
•Effective communication with customers to refine messaging and improve engagement.
•Building trust through evidence-based marketing and client testimonials.
•The critical role of website presentation and content in establishing credibility and connecting with potential clients.
•Continuous evaluation and evolution of marketing strategies to remain relevant and compelling.

and more.

Tune in every Tuesday and Thursday as Kendra explores the intricacies of marketing through the lens of imperfection, encouraging progress and growth.

Resources:

Visit Chaya Glatt's website for free trainings and resources on brand strategy and business growth.

You can find Chaya Glatt:

LinkedIn: https://www.linkedin.com/in/chaya-glatt-copywriter/
Additional Resources: https://chayaglatt.thrivecart.com/chaya-glatts-courses-and-guides/





Looking to save time or get more information from AI?

If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

Amazon: https://a.co/d/bhblVcG
Free e-version: https://courses.kendracorman.com/aibook

Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Imperfect Marketing with host Kendra Corman Episode 193: The Content Multiplier - 10 Ways to Repurpose a Podcast Episode
Kendra shares her top 10 tips for repurposing podcast content, including:
Turn key moments into social media postsCreate blog posts and articlesMake video clips for various platformsDesign visual assets like quote cardsUse insights in email newslettersHost live Q&AsSummarize episodes into presentationsDevelop quizzes and pollsPost discussion promptsLeverage AI tools to automateRepurposing content saves time while expanding your reach across platforms. Kendra emphasizes working smarter by creating a content multiplier from just one podcast episode.
Tune in every Tuesday and Thursday for more real-world marketing advice from Kendra.


Looking to save time or get more information from AI?

If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

Amazon: https://a.co/d/bhblVcG
Free e-version: https://courses.kendracorman.com/aibook

Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!