Smart Pizza Marketing Podcast Smart Pizza Marketing
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- Business
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We teach restaurants and pizzerias how to use social media to grow their business. With our Podcast-Social Media Courses- Mastermind-Live Shows and much more. Visit www.Smartpizzamarketing.com to see how we can help you. Interviews with pizza entrepreneurs and marketing experts.
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SPM #520: How To StreamLine Your Pizzeria / Al The Pizza Buddha
In this episode, Bruce Irving interviews Al the Pizza Buddha, a pizza consultant who helps pizzerias with their operations and systems. They discuss the challenges of automation in the pizza industry and the importance of documentation and training. Al shares his process for assessing a pizzeria and improving its operations. They also talk about the different costs of opening a pizzeria and the benefits of hiring a pizza consultant. Al provides his contact information for those interested in his services.
Chapters
00:00 Introduction and Overview
01:08 New Style of Video
03:04 SPM Magazine Launch
04:02 Restaurant Systems Pro
05:28 Introduction of Al the Pizza Buddha
05:58 Al's Background and Consulting Services
07:25 Consulting Process and On-Site Visits
09:23 Experience with Zoom Pizza
10:22 Automation in the Pizza Industry
11:18 Challenges of Automation
12:37 Importance of Documentation and Systems
13:54 Different Dough Processes
15:20 First Steps in Assessing a Pizzeria
19:57 The Challenges of Managing a Pizzeria
21:42 The Importance of Documentation and Training
23:05 Using Technology to Improve Operations
24:27 Using Spreadsheets and Tablets for Dough Calculations
25:24 The Importance of Consistency and Attention to Detail
26:50 Different Costs of Opening a Pizzeria
28:41 Different Pizza Styles and Recipes
29:33 The Challenges of Offering Different Pizza Styles
30:49 The Cost of Hiring a Pizza Consultant
35:26 Where to Find Al the Pizza Buddha
38:45 Conclusion and Outro
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #519 Talking Pizza w/ Sean from Madison Ave Pizza
In this episode, Bruce Irving interviews Sean from Madison Avenue Pizza Company. They discuss Sean's journey of starting a pizzeria, the challenges and benefits of running a dine-in restaurant, the importance of a focused menu and fresh ingredients, and the impact of a full bar on the business.
Chapters
00:00 Introduction
00:39 Sean's journey of starting a pizzeria
01:09 Marketing tactics and special pizza
04:30 Background of Madison Avenue Pizza
05:28 Transition to a dine-in restaurant
06:24 Benefits and challenges of dine-in vs. delivery
07:17 Managing a growing restaurant
08:46 Importance of a focused menu and fresh ingredients
09:43 The value of making everything in-house
11:04 Sean's experience in the restaurant industry
12:02 Initial sales and financial challenges
14:26 The journey to profitability
19:05 The 32-inch pizza and its marketing value
22:39 The popularity of the 32-inch pizza
23:53 The challenges and benefits of the 32-inch pizza
25:44 The power of social media marketing
26:12 The limitations of point of sale systems
28:08 Custom pizza boxes and marketing value
29:04 The strengths and weaknesses of the Thrive POS system
31:18 The excitement of the upcoming summer season
36:16 Delivering pizza on a boat
39:10 Where to find Madison Avenue Pizza
39:36 Upcoming launch of SPM Magazine
40:05 Conclusion
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #518: SPM Magazine Issue #1 (Thank you)
Bruce Irving introduces SPM Magazine and discusses the contributors and excitement surrounding its release. He explains the reason for starting the magazine and the desire to provide a platform for pizza people to share their ideas and experiences. Bruce highlights the alternative nature of the magazine and its focus on inclusivity. He gives shoutouts to advertisers and reveals the cover of the first issue featuring Erica Barrett.
Chapters
00:00 Introduction and Background
00:58Contributors and Excitement
02:45Open Call for Contributors
03:14Reason for Starting the Magazine
04:14Alternative to Traditional Pizza Magazines
05:11Shoutouts to Advertisers
06:37Cover of the First Issue
07:58Article: Eight Deadly Hiring Mistakes Restaurants Make
08:57Article: A Little Slice of Advice
09:55Article: Laying the Foundation - Why Team Building Matters
10:24Article: Tech Driven Pizza Concept
11:19Article: Don't Feed the Internet Trolls
12:16Article: Must Try Pizzas According to Pizzeria Owners
12:47Article: Eight Steps to Grow and Scale Your Pizzeria
13:44Article: Passing the Pepperoni
14:39Article: Is Franchising the Right Path for You?
15:09Article: Crab Rangoon Pizza Recipe Guide
16:05Improving Future Issues
18:28How to Contribute to the Magazine
Get your copy: https://smartpizzamarketing.com/spm-magazine/
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #517: Make $$ W/ Privte Events - Cory from Rise Pizza & Catering
In this conversation, Cory shares his journey in the pizza business. He started with a physical location, then transitioned to a pop-up catering business. After selling his bakery and starting a cleaning business, Cory returned to his passion for pizza and now operates a mobile pizza trailer. He discusses the types of ovens he uses and the Neapolitan-inspired menu he offers. Cory also shares his strategies for getting customers and booking events. Despite the challenges, his pizza business has experienced success and growth.
Chapters
00:00 Introduction and Background
01:05 Starting a Pizza Business
03:06 Pizza Oven and Menu
04:42 Getting Into Pizza
06:11 Running a Pizza Shop
07:23 Transitioning to a Cleaning Business
08:44 Returning to Pizza
10:03 Getting Customers and Events
11:08 Success and Growth
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #516: From Food Truck to Storefront: Pie 95 Pizza's Business
In this episode, Bruce Irving interviews Evan, the owner of Pi 95 in Jacksonville, Florida. They discuss Evan's journey from starting as a food truck to opening a brick and mortar location. They also talk about the importance of being part of the community and providing excellent customer service. Evan shares his experience in the culinary industry and the evolution of pizza styles. They also touch on the rise of home pizza making and the accessibility of pizza cooking methods.
Chapters
00:00 Introduction and Background
03:01 Starting Pi 95 as a Food Truck
05:54 Transitioning to a Brick and Mortar Location
06:54 The Cost of Starting a Food Truck
08:18 Selling the Food Truck and Opening a Storefront
10:17 The Importance of Being Part of the Community
12:31 Reflecting on the Journey and Success
15:54 Transitioning from Fine Dining to Pizza
17:20 The Evolution of Pizza Styles
19:45 Learning and Growing in the Culinary Industry
20:43 The Importance of Staging and Learning from Others
23:02 The Accessibility of Pizza Making
25:22 The Pizza Scene in Florida
27:20 The Rise of Home Pizza Making
29:18 Pizza Classes and Teaching Others
31:41 Using Alternative Pizza Cooking Methods
33:37 The Earthstone Oven and Delivery Services
36:31 The Importance of Customer Service
39:14 The Decline of Hospitality in the Industry
41:08 Attracting and Retaining Good Employees
43:25 Building a Family Atmosphere in the Restaurant
44:18 Where to Find Pi 95 and Connect with Evan
44:48 Closing Remarks and Call to Action
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #515: Q&A (Marketing - Gen X - Slow Sales)
In this episode of the Smart Pizza Marketing podcast, host Bruce Irving answers questions from the audience about marketing strategies for pizzerias. He discusses community involvement strategies, the pros and cons of offering specialty pizzas, boosting sales during slow times, dealing with GenX employees, getting customers to try unique pizza, marketing new items, and handling unsatisfied customers. The episode concludes with a reminder to visit the Smart Pizza Marketing website and social media channels for more information and resources.
Chapters
00:00 Introduction and Q&A Format
06:20 Community Involvement Strategy
08:46 Offering Specialty Pizzas
11:10 Boosting Sales During Slow Times
14:20 Dealing with GenX Employees
18:08 Getting Customers to Try Unique Pizza
19:59 Marketing New Items and Slow Times
23:20 Handling Unsatisfied Customers
26:36 Conclusion
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
Learn from us: https://www.smartpizzamarketing.com/mastermind
Work with us: https://www.smartpizzamarketing.com/zip
Gear Used for this:
Cannon g7x: https://amzn.to/2TaMJql
Cannon Rebel t6ii: https://amzn.to/31r2yhg
At2020 microphone: https://amzn.to/3jhh1lM
Ring Light: https://amzn.to/34eMPUr
Scarlett mixer: https://amzn.to/3m1fNNx
Contact Us:
P.O. Box 82
Swampscott MA 01907
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message
Customer Reviews
The BEST Pizza Podcast!🍕💪
A MUST for both newbies & veterans in the pizza industry! Tons of great information. Great job Bruce!
Great Information
Love the podcast! Keep up the great work!
Great business podcast
Thanks for the good content Bruce!